Born and raised in Brazil, Alicia has been working for the last 13 years in the Creative Industries in Brazil, France, U.S. and London.
In Brazil, she worked as a marketing consultant for fashion brand, and in her 11 year career in fashion she has participated in Fashion Target Breast Cancer Campaign events in Brazil and New York and worked for various fashion brands specially the best luxury brands in the world, including Gucci, Prada and Dior in London.
In 2007, she co-created and produced ‘Transcience’ at Proud Galleries in Camden, London. The project introduced electronic music, performances, fashion and photography to the gallery programme and raised funds for the World Land Trust. Within three months, the event had raised enough money for the protection of 11 acres of Amazonian forest. After this project she changed the focus of her career to create events that contribute to social awareness of global and current issues.
While studying for her masters in Enterprise & Management for the Creative Arts at the University of the Arts London, she created ‘Braziliality’, a not-for-profit project promoting art made by Brazilians or by artists inspired by Brazil.
At the same time, she worked as a freelance event manager for several businesses including Pixar and Nokia, as well as working at some of the major art venues in London: Tate Modern, the National Portrait Gallery, the Roundhouse and Somerset House to name just a few. She has also worked as a project manager for digital artists such as SDNA, supporting events like onedotzero festival at the BFI, as well as the Musion Academy Awards in 2009.
Alicia currently works for the creative agency ditto tv since 2010 as a Cultural Ambassador curating and producing the monthly storytelling event Campfire and the the exhibition space ‘ditto doors’.
Email Alicia Bastos